Microsite Planning & Operation
Microsites allow brands to focus on specific services, campaigns, or topics in a way that’s independent from the main corporate site. We provide strategic support from planning to development and operation, ensuring alignment with your marketing goals and organizational structure.
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Problems we solve
Insufficient Focus for Key Topics
Corporate sites often lack the flexibility to spotlight specific services or initiatives effectively.
Fragmented Brand Experience
Without a cohesive microsite strategy, messaging can feel inconsistent across platforms.
Operational Challenges in Management
It can be difficult for internal departments or teams to independently manage dedicated digital spaces.
What We Offer
Purpose-Driven Microsite Development
We design sites with a clear theme and structure, tailored to your campaign, service, or audience.
Creative Freedom & Technical Flexibility
Microsites allow for customized design, messaging, and navigation—without constraints from the main site.
Operational Support for Long-Term Use
We help you integrate the microsite with existing CMS or MA tools and provide scalable solutions for internal management.
Features
Clear Positioning & Concept Design
We clarify the microsite’s unique role and ensure it complements, rather than duplicates, other web assets.
Brand-Consistent UI with Creative Expression
While aligned with your brand, microsites offer space for storytelling and unique user experiences.
Operational Integration & Efficiency
We support smooth connection with marketing platforms and CMSs, making site management easier for your team.
Our Approach
Project Scoping & Planning
Define objectives, scope, budget, and timeline. Clarify expectations and secure necessary agreements.
Brand Direction & Concept Sharing
Align on branding, visual style, and audience. Share reference designs and key messaging.
Wireframe Creation
Draft site structure, content blocks, and messaging to align UX and copy.
Design & Copywriting
Finalize the visual design and write site copy aligned with tone, audience, and goals.
Test Environment Development
Build and test in a staging environment. Integrate CMS, migrate content, and review functionality.
Post-Launch Support
Provide assistance with updates, content refreshes, and technical maintenance as needed.
Looking for a partner to tackle your next challenge?
Our team is ready to understand your goals and prepare a strategic proposal aligned with your needs.
Talk to Our Team